The Headline-A-Day Page: In the time it took you to hunt for the elusive Big Idea, you could have made a good idea breathtakingly great.

Tuesday, June 10, 2008

In the time it took you to hunt for the elusive Big Idea, you could have made a good idea breathtakingly great.

2 comments:

Truzen said...: So true. Just this quarter I was working with Francis and we had this Big Idea for Just for Men called "Distinguished Day" that was just so huge that we had a hard time bringing it down to a traditional advertising level. It was basically a PR event with a website.; June 10, 2008 at 9:12 AM
Colin Gray said...: I dig it.; June 11, 2008 at 4:27 PM

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